You have the skills and talent to make serious impact in other's lives and businesses through your work... but your business is another story. You don't know what you don't know when it comes to actually growing a thriving online business that is sustainable year after year.

You're lacking confidence when it comes to sharing about your work, and and talking about money. Saying your prices out loud to potential customers has your heart palpitating... you've been told you're too expensive and been asked to take parts out of your quote too many times. You're scared to raise your rates! What if you NEVER land another client and everything crumbles!?!

You're wondering: "Where do I find clients!?!" You feel like you're shouting out into the abyss when it comes to finding clients...posting in Facebook groups and sometimes on Instagram...crossing your fingers someone reaches out about your services.

You're scrolling on your feed, and thinking: "How in the world is she hitting those big money numbers so easily? Why does it seem soooo hard for me? What am I doing wrong?"

It's feast or famine with your revenue. You're lacking consistency in your business, both with time and monthly income! Business feels like HARD WORK, and you don't know how much longer you can sustain this pace... but a voice inside of you keeps saying "You've got what this takes...keep going!"

Does this sound familiar?

You have an online business that helps you reach the big dreams you have for your future. One where you're pursuing your passions....working with the dreamiest of clients....your business is flowing with consistent money months...and you're hitting your goals without the burnout.

You’re doing what it takes to build a sustainable biz, and you’re working on your mindset and business strategies to keep your business growing and thriving through up's and down's.

You're stepping up as a leader and CEO. It is something you’re excited about - even though it feels like a big next step!

You have a solid business model that sets you up for long-term success. You know NOW is the time to build your business the right way.

This year looks a lot more peaceful knowing when clients are coming in, that you’ll have a regular paycheck, and dreamy clients are the new norm. Oh, and those laptop free days spent doing whatever you want ? Those are happening too.

How does this vision sound to you?

You’ll get the support you need to run your online service-based business business with a solid business model that grows with you and peace of mind knowing you’re setting your business up right — without the ups and downs of figuring it out on your own!



It's like business school for online service providers. People who are so talented, pursuing their passions, and are READY to figure out the business side of things.

Not only do we help you build a sustainable business, we mix in mindset and life coaching so you're truly living the life you desire as you grow your business. If you're building a business and hating your life...what's the point!?!

The Aligned Business® Academy is a unique program that mixes OUR SIGNATURE FRAMEWORK with 1:1 SUPPORT FOR accountability & action plans, AND a group community OF HIGH ACHIEVERS to help you find and reach your vision for your life... through your business. 

By implementing what you'll learn in the Aligned Business® Academy, you'll create a thriving business model that will support you in scaling to 6-figure+ years with consistency. We'll make sure you entire business model is set up to support you as a person and how you uniquely want to be living your life — without the burn out.

It's time for you to have a thriving online business that supports the life you want to be living!

BOOK YOUR FREE STRATEGY SESSION TO GET STARTED

I've tripled my income from last year to this year which has been amazing. I've shifted from feeling like I had a little hobby on the side to stepping into being a real, legitimate business!

After every single phone call I would go to my husband and say, "that investment was completely worth it!"

- Rachelle, brand strategist

The Aligned Business Academy is designed for online service providers, coaches, and educators that are ready take their business seriously and get support to reach their vision for their life and business in a way that works for their unique life.

HITTING A 6-FIGURE+ YEAR SEEMS LIKE A PIPE-DREAM
but it’s also one you want. You’re aiming for it...but don’t know how that’s ever going to happen running your business the way you are now. Like how!?!!?

YOUR OFFERINGS FEEL SCATTERED
If someone could just sit down with you and talk through what you envision your dream days to be like, and build sustainable and PROFITABLE packages around that, it would be a dream come true! You want to charge what you’re worth, do what you love, and make a great living doing it!

YOU’RE OVERWORKED AND READY TO START LEADING YOUR BUSINESS
in a way that feels sustainable for the long-haul. You know this might mean hiring help, but you have no idea where to start. You’re pulling 16h days, and handing off work feels like more stress and time trying to manage handing it off….so you just go back to doing all the work yourself. You know this isn’t sustainable, but you don’t know a better way!

YOU’VE BEEN THROUGH PROGRAMS BEFORE, AND THE SUPPORT YOU GOT WAS MORE LIKE CHEERLEADING AND ENCOURAGEMENT THAN REAL ACTIONABLE ADVICE
While you felt great in the moment, you left not knowing exactly where to head to get to where you want to go. Where's the solid biz plan?

SALES FEEL SLEAZY
You send email proposals hoping they get interest and signed contracts, but more often than not you’re ghosted by your potential clients. It’s leaving you sad, confused, and wondering if this entrepreneur thing is really for you. You wish you could land consistent clients, booked out programs, and that it felt easy and fun instead of crazy stressful!

YOU DON’T KNOW WHERE YOUR NEXT CLIENT IS COMING FROM
You are finishing up a project or two now, but the fear of not having work is a real daily stressor for you. Clients seem to come randomly, and you don’t feel secure when it comes to when your next client is coming in the door. You want to have systems and strategies down so that you can book out, and know what to do if you’re ever in a rut when it comes to finding clients.

YOUR PROJECTS ARE ALWAYS OUT OF CONTROL
Clients not getting you feedback when you need, schedules getting delayed and extended, and you’re feeling like ‘nightmare’ clients are happening left and right. (hard truth: when you don’t have proper boundaries and expectations set up, clients don’t know when they’re breaking them! Nightmare clients are 95% in your own control and can be completely avoided when you set up your processes in a way that support both parties involved)

YOU’RE CONFUSED IF YOU’RE RUNNING YOUR BUSINESS THE ‘RIGHT’ WAY
....from contracts to taxes to even setting up your website in a way that helps get you more sales. You’re second guessing a lot of what you’re doing, and it would be so helpful to chat through this and get an action plan in place!

YOU'RE WORKING A 9-5 AND KNOW YOUR NEXT STEP IS WORKING FOR YOURSELF
You're ready to take the leap, but you're also completely freaked out. You're wondering how to get consistent clients, how to balance marketing with work, and...ugh, health insurance. You want a plan and the support to make this business a success when you leave the security of your 9-5!

This is for you if:

You're looking for:

CONSISTENT CLIENT WORK
Having a booked out calendar for the next couple months, and knowing how much you are going to make each month would be the best feeling ever!

SOLID SYSTEMS AND PROCESSES TO RUN YOUR SERVICE-BASED BUSINESS
Contracts, schedules, and all the nuances that come with the client process are bogging you down and making you feel anything but put-together when it comes to your business.

A COMMUNITY OF LIKE-MINDED ENTREPRENEURS WHO ARE IN IT WITH YOU
Even if you’ve found some other entrepreneur friends...having ones that are doing what you’re doing and have their own experiences to share on the same issues you’re facing would be amazing!

THE NEXT LEVEL OF YOUR BUSINESS
and you would rather learn how to do this the ‘right’ way to get there more quickly. You know you have the will and drive to make it there on your own, but it would take more time and experimentation to make that happen. Getting support to make it there now sounds amazing.

MORE WORK / LIFE BALANCE
You know that it’s always a balance and it’s not perfect...but taking a laptop-free vacation seems like a joke at this point. You’d love to build your business to a place where you can take time off and not have your business or income crumble because you stepped away for a week!

PROVEN STRATEGIES TO UP-LEVEL YOUR PRICING AND THE VALUE YOU PROVIDE CLIENTS!
You know what you do is making big impact for the businesses you’re working with, and you need support learning how to step into that next level of pricing.

HITTING 6-FIGURE+ YEARS
You're ready to make this dream a reality, and you're ready to do the business and mindset work to make it happen. You're wanting to learn from someone who has been there so you can learn from their mistakes and make your own road a little more smooth.

I have clarity in my work schedule, I'm excited to work instead of dreading staring at my to-do list. I'm confident in my worth as a designer, my ability to charge what I'm worth and close sales. I have a vision for my business now, and am actively attracting money instead of waiting for the next client to knock on my door.

I've hit 10k booked months, doubling what I would have made without raising my pricing, seeking clients and being more confident on sales calls.

- Haley, design studio owner

The Aligned Business® Academy is unlike any other program

Tell us about your business and what you're looking to achieve in the next 12 months. We'll dive into strategic next steps to get you there on this complementary call!

When you enroll in the Aligned Business® Academy, you'll receive everything you need to catapult your business and life to the next level.

 We include a signature mix of 1:1 coaching, community support, high-level business training, and the inner work needed to reach your goals.

Book your free strategy session

BOOK YOUR CALL NOW

Here's how this works:

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During your call, we will share strategic next steps for you to reach your business goals. If the Academy can support them, we'll share more about how to get started and answer any questions coming up for you! We'll send you a link to enroll when you're ready.

Decide if the Aligned Business® Academy is the right next step for you

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When you enroll, you'll get instant access to everything inside the Aligned Business® Academy. You'll begin your visioning homework, and book your first 1:1 session to create your Aligned Business® Plan. You're on your way to growing your business!

Enroll in the Academy, and begin your 2-week onboarding

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What you get when you enroll in the Aligned Business® Academy:

You'll go through the Academy Foundations so we're learning where you are at, what you've worked through, and where you want to head. You'll complete our proprietary Visioning Homework to get everything spinning in your head — out!

Once we have your information, you'll meet with one of the Aligned Business® Coaches to create your Aligned Business® Plan during a one-on-one 60min session. You'll also be placed into your smaller group cohort at this time with others at a similar level of business as you!

You'll immediately begin your 2-week onboarding process to hit the ground running!

You'll get immediate access to the Aligned Business® Framework, hosted on Teachable. You'll have access to dozens of trainings, templates, worksheets, and more! We'll be referencing lessons in the framework throughout your time in the Academy, and point you to the most supportive things when you specifically need them.

Access to the Aligned Business® Framework

You will get a 60 minute session 1:1 with an Aligned Business® Coach to map our your custom plan to reach your future vision over our time together. You will get additional sessions as you graduate cohorts and hit milestones so you can reach your bigger vision throughout the year of the program.

Additionally, a coach will reach out to you every other week via text or email to check in with your progress and hold you accountable to your plan. This is a great opportunity to  recalibrate and make sure you're on track with next steps in your biz in-between your sessions.

1:1 Coaching Support

Each week we host a group coaching call where we go through your questions individually. You're still getting 1:1 attention during these calls, and the BEST part, is that you're learning from other's questions and business things along the way. This is huge when you're growing your business because you'll learn things you would never even think about asking!

If you can't make these live, we share access to the recording, and timestamp and tag you in the recording so you can always get your questions answered even when you can't make the live call. Additionally, we put these calls on a private podcast feed so you can catch up and listen in easily each week!

Group Coaching Support

You'll be placed in a smaller group cohort based on your stage of business after your 2 weeks of onboarding. Here, you'll have live calls to meet and mastermind together, and also be together inside a a smaller community with your cohort where you can network and support one another through whatever you're working on and what is coming up in your life and business.

Every cohort is designed to keep you focused on working towards certain milestones that will keep your business growing from a strong and lasting foundation. When you reach these milestones, you'll be able to submit for graduation to be placed in the next level.

Cohorts & Business Milestones

You'll be able to submit anything that you want expert eyeballs on as you're growing your business. Your sales page copy? Email newsletters? Your website? We've got you covered! Anything you can sending in a link or a document, we will review and give you personalized feedback on so you can make sure you're on the right track moving forward!

Weekly Critiques of your Work

Inside our private Facebook community, you'll be able to get feedback, support, and collaborate with your peers inside the Academy! This is a great place to network, share wins, and be with others who are working on their next big steps in life and business as well. You know what they say about the 5 people you spend the most time with... well in here, you'll be sure you're surrounding yourself with some next level humans!

Facebook Community & Student Directory

You'll get immediate access to our library of assets you can use to hit the easy button to grow your business. We have designed a Showit template for you to use if you're needing a new website that works, and we also have contracts that are licensed for your use (these alone cost $2500 if you purchased them on your own for your business!) We're always adding to the assets in the program to keep you supported as you grow!

Scripts, templates, & contracts galore!

Every January, April, July, and October we meet live for a recalibration of your future vision and your business. These retreats are an amazing way to recenter and come back to what matters most in your life and make sure that your business is supporting it. 

We're also always bringing in bonus trainings, adding to the framework, guest experts, and more! We've recently added in co-working sessions that our students are LOVING! We're always adapting to your needs and making sure you're getting supported in the best way possible inside the Academy.

Quarterly Virtual Retreats, Guest Expert Sessions, Behind the Scenes with our CEO, and more!

Click below for the ultimate support as you grow your life-aligned online business this year!

BOOK YOUR FREE STRATEGY SESSION TO GET STARTED

What students are saying:

Get ready to up-level your creative business!

We're really excited to share a NEW way of working together — a revenue share model. This is where you start with a low monthly rate that makes this high-level coaching and consulting accessible to wherever you are on your 6-figure journey. When you start selling your offers, we'll take a small share of the new revenue you receive while working together. We're putting our money where our mouth is, and betting on YOUR success inside the program. As you get results, so do we. Win-win! We'll chat more about the specifics of this, and any other questions coming up during your strategy session. If you don't want to do a revenue share, we're happy to offer you our previous pricing structure as well.

Sounds great, what's the investment?

BOOK YOUR CALL NOW

Meet your mentors:

Hi, I’m Kelsey Kerslake, entrepreneur, strategist, mentor, and founder of the Aligned Business®!

Over the last decade, I’ve helped hundreds of online business owners like you build their brands and online presences  as the Founder and Creative Director of Pinegate Road - our branding and web design agency.

I also have my MFA in Graphic Design from the Savannah College of Art and Design, am certified in NLP, T.I.M.E. techniques, hypnosis,  and am a certified life and business coach. I have also successfully made the transition from working in corporate America while pursuing a side hustle to CEO of my own online business.

I deeply believe that everyone has the potential to make their dreams a reality and The Aligned Business® helps you do just that!

I’ve been able to successfully run a sustainable 6-figure virtual design agency, and get to a point where work-free days with my family are my new norm! I have a passion for supporting online service providers, coaches, and educators to help them lead businesses and live lives that are fulfilling and profitable. 

Meet Luna:

As a successful entrepreneur herself, Luna brings her passion for online business and heartfelt strategy to the table to support our students in actualizing their life and business dreams. Before joining the team at the Aligned Business® as a success & strategy coach, she successfully ran an online strategy and design company where she was able to support dozens of entrepreneurs to lead their dream businesses, and work with her own team to bring this to life.  She ran her business for over a decade and has extensive experience guiding, designing, and supporting entrepreneurs to lead profitable businesses and aligned lives.

You might have gone through programs that teach you step by step their way of making their business work. While there is so much value to learning about other people’s processes and taking what resonates with you to apply for your business, that’s not comprehensive support. Your life is unique, and your business model needs to reflect that.

In the Aligned Business®Academy, you're getting a comprehensive experience that supports your life and business from all angles.


To get to where you want to go, it takes stepping beyond the group programs and stepping into individual attention and support so you can get the attention and eyeballs on your specific business details. Even if you’re asking mentors off-hand questions about your business or specific issues you’re facing, there’s a lack of continual support that builds on top of itself.

Working with other online business owners' support and experiences is also huge when it comes to learning about how you can best move forward. No one person has all the answers, and having a mix of one-on-one mentorship with a community that truly has your back and best interests in mind is invaluable!

This is why in The Aligned Business™ Academy, you’re getting a mix of community trainings with one-on-one support so that you get the best of both worlds.

With a virtual retreat, you’ll also be getting a day to deep-dive into your business and learn strategies that will set you up for success now and into the future. With a mix of business strategy AND working on your mindset — you’re getting so much more than actionable advice when you join The Aligned Business® Academy, you're getting a solid foundation for the future of your business and life. 

The Aligned Business® is different than other programs

Want to hear first-hand how The Aligned Business® Academy impacted one student’s business? Watch this quick video!

About our students:

The Aligned Business Academy gave me the space to realize my dream can and will be a reality if I did the work. By enrolling in this program my mindset shifted from "I hope this works" to "this will work!" I'm honestly not sure where I would be now if I didn't sign up for this, it's been a huge help shifting my business!

By going through the Academy, I was able to quit my job, gain a steady retainer client, grow my shop's wholesale orders, make better connections, and grow my Pinterest and Instagram following! Most importantly it gave me the tools to grow my business and the ability believe in myself.

- Lauren, designer, illustrator, & shop owner

Get ready to up-level your creative business!

You’re ready to reach your 6-figure+ goals with high level support — the time to get started is now!!

Book a call to get started!

BOOK YOUR CALL NOW

The Aligned Business® Method:

Defining Future You - who are you becoming, and what do you need to do to become her?

Finding your Focus - depending on where you are in your business, you'll need to focus on different business model areas. 

Build your Business Foundations - your packages, pricing, and positioning.

Online Sales Strategy

Sales funnels

Marketing & Visibility for Online Business

Cultivating Confidence

Content Creation + Repurposing

Personal Development and creating a life you love


Sound like the kind of full-spectrum support you're looking for as your grow your online business? Book your free strategy session to get started today!

Positioning your Expertise

Website Strategy

Social Media Strategy

Client Experience

Processes and Procedures

Owning your Expertise

Money Mindset

Breaking through blocks and limiting beliefs

Delegation and Hiring Out

Email Marketing



Our proven 3-step SYSTEM for getting you to sustainable 6-figures in your online business.

You'll create a custom business — unique to you and your personality — while making sure you have your foundations set to scale. Even if you're hitting 6-figures, is it sustainable? Through our Aligned Business® Method, we make sure you're getting set up RIGHT no matter your stage so you can see the 6-figure success you're looking for year after year after year.

During this phase, you'll be validating your business and finding your ideal clients. You'll learn how to sell supportively (or get better at it) and exactly how to find and book your ideal clients for your offers. There's a big focus on taking aligned action and experimentation to see what's truly going to work for you!

Phase 1: Launchpad

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Once your business and offers are validated, we'll work on raising your rates, getting a solid client fulfillment process down, and creating a marketing and sales system that works over and over to generate leads and book clients. All in a way that feels good and works for your unique personality.

Phase 2: Accelerator

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Now that you're booking consistent clients at profitable pricing, we'll focus on scaling sustainably so your 6-figures can be hit year after year. This will look different for everyone and will usually  focus on automation, delegation, and optimizing your offer suite.

Phase 3: Aligned & Scaling

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We cover dozens of business-growing lessons inside our framework:

BOOK YOUR CALL NOW

 Now I feel more confident in the diversity of my offerings. I'm attracting more of the work I love.

I've exceeded my 2018 income by the end of July 2019! I'm hitting on track to hit 6 figures! Kelsey really takes the time to understand where you are and gives you practical, doable steps to move your business in the direction you desire.

- Cynthia, illustrator & designer

Cynthia reached her 6-figure goal after joining the Academy!

When students enroll in The Aligned Business Academy, one of the biggest shifts we help you make is to go from "freelancer" to CEO.

If you're running your business taking orders from your clients, working on their schedules, and letting them direct the process...you're not running a business...you're freelancing!

In the Academy, we help you step into the CEO role and set you up for a successful business on your own terms. You'll learn how to lead your business and your clients through your own signature processes. You'll have a solid system for your business so you're never waiting to find your next gig...you'll be booked out and working with clients who value your expertise and ability to make their business better.

Ready to become the CEO of your online business?

BOOK YOUR FREE STRATEGY SESSION TO GET STARTED

My big goal is to match my corporate salary to be able to leave my full time job. Kelsey gave some great insight into how to determine the benchmarks I need to hit that will help me determine when the right time to leave my job is and the income planning will help me get there, as well.

I'm super pumped to get started and dive into implementing some of these changes. I feel like this gave me a little confidence boost, like made me feel like my goals weren't so crazy and I can totally do this.

Jade left her corporate job 5 months after enrolling!

- Jade, brand and web designer

ONE: You can keep downloading the freebies, googling for answers, and spending hours and YEARS trying to figure out this online biz thing on your own.

or....

TWO: You can take the next step towards a sustainable business that supports the life you truly want to be living. One where you have consistent income and the know-how to scale as you want.

So what's it going to be?

YOU HAVE TWO CHOICES:

I'M READY TO COMMIT TO MY BIG DREAMS THIS YEAR!